Pole World News (PWN) began as an online magazine and has since evolved to host pole fitness related events. Their mission is to promote positive pole expression by presenting the personalities of the pole community and pole dance fitness in a positive, dynamic light. Pole World News was the first to hold an annual award gala in celebration of pole fitness. Referred to as “The Oscars of Pole Dancing” on Late Night w/ Seth Meyers, The PWN Awards have successfully celebrated achievement in the pole arts since 2013.
Today, pole dancing is officially recognized as a sport. But just a few years ago, it was stigmatized as an inappropriate sexual taboo which only belonged behind closed doors and in strip clubs.
PWN was created to help legitimize pole dancing for what it is, an athletically intensive fitness regimen and competition sport.
My primary focus at PWN was design direction and brand consistency, but I did wear a few other hats.
During my time with PWN, I designed, launched, and managed two iterations of poleworldnews.com
The PWN Awards celebrate achievement in the pole community.
Digital and print assets.
Although my primary focus at PWN was design direction and brand consistency, I was occasionally asked to oversee photo/video shoots, interviews, and live events.