Echo Dot is a hands-free, voice-controlled device that uses Alexa to play music and control smart home devices and entertainment services.
What began as an online retailer has become one of the world’s top tech companies. Amazon produces an impressive selection of quality digital devices yet does little to differentiate its own products from the rest of its expansive inventory.
Bold + Beyond asked me to design an Amazon product landing page using Amazon’s Echo Dot to represent the visual design as it is Amazon’s best selling digital device.
This simple landing page enables the user to quickly learn about the Echo dot. What is It? How does it work? And most importantly, how will it help me?
The explanations (modified from Amazon.com) center around the conversational connection between the user and the device.
The page ends with a bold call-to-action, allowing the user to purchase the product and related accessories in one simple window.